The Power of ROI: How to Measure Investment Performance

Return on investment (ROI) is calculated as the money gained from an investment minus all costs associated with making that gain, divided by the initial cost. In this article, we will discuss the power of ROI and how to measure your investment performance:

The Power of ROI

ROI is a way to measure the return on investment. It’s a simple ratio where you divide your profit by your costs. That means ROI tells you how much money you made compared to what it cost you in terms of time, money, and effort.

Before you understand the difference between IRR vs ROI, you need to know what they are. For example – if an investment returns 20% per year over five years, its ROI would be 4% per month (20/5). This means an extra $4 came into our pocket each month for every dollar spent on this project.

Why Is ROI Important?

ROI is a measure of return on investment. It helps you compare projects by looking at the costs and benefits of each, and it helps you make better decisions about what to invest in.

It’s important because it helps prevent wasteful spending and bad investments. For example – if your company has two business ideas that could generate $100 million in revenue over the next five years.

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But one will cost $1 billion to implement. In comparison, the other would cost only $500 million (and both have an equal chance of success). Option A would be considered poor decision-making because, it wastes money on an unnecessary project that doesn’t provide enough benefit relative to its price tag.

Measuring the ROI of an IT Project

The ROI of an IT project is the return on investment. It’s calculated by comparing your investment’s net present value (NPV) to its initial capital outlay or cost. The NPV is simply what you would have today if you invested $1 today and received all future cash flows at that same rate until the end.

For example, say I want to buy a candy bar for $1 today, but I can’t eat it until tomorrow–what would be its NPV? If I invest $1 today and receive $2 tomorrow, my NPV will be 1/(1+0) = 2/1 = 2!

So let’s say we have this little graph:

Our original graph shows how much money I spend each year on my favorite snack food (candy). Now let’s look at what happens when we add an extra column at a zero percent interest rate:

As you can see from this example, adding interest rates makes things much more complicated–but luckily, some formulas make calculating NPVs easier than doing things manually from scratch!

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How Does One Calculate a Project’s ROI in the First Place?

To measure the ROI of a project, you must first calculate its cost. The cost can be broken down into two parts:

  • Direct costs are immediately associated with the project and are typically easier to identify. These include materials and labor associated with building or buying something, such as furniture or equipment; training expenses; travel costs; licensing fees; legal fees (from drafting contracts); and other direct outlays of cash or credit.
  • Indirect costs are more difficult to determine because they’re usually not paid out in one lump sum–they’re spread out over time as part of regular business operations. Examples include rent on real estate used by employees during their workday; utilities like electricity or water used by staff members at their desks.
  • Telephone service charges incurred by employees who use cell phones instead of landlines for business calls (and vice versa); insurance premiums covering property damage caused by fire or theft during construction projects…and so on!

There you go!

Suppose you’re looking to measure the success of an IT project. In that case, it’s essential to understand how return on investment (ROI) can be used to measure performance and determine whether or not a project should be continued.

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You can calculate ROI in many different ways depending on the metric most appropriate for your situation (returns on investment versus net present value).