Esther Crawford’s Net Worth 2025: The Story of a Tech Dreamer Who Dared to Lead
Esther Crawford isn’t just a name from the tech world—she’s a symbol of resilience, leadership, and ambition. Best known for her time as a high-level executive at Twitter (now called X), Esther made headlines for her relentless work ethic and fearless attitude. From sleeping on office floors during Elon Musk’s takeover of Twitter to building her startups, her journey has captured the attention of many around the world.
So, how much is Esther Crawford’s net worth in 2025, and what makes her stand out in Silicon Valley’s competitive world? Let’s break down her story in a way that’s simple, inspiring, and easy to understand—even if you’re just 10 years old.
Net Worth & Earnings
Esther Crawford’s estimated net worth in 2025 is around $6 million. This includes her earnings from past jobs, startup ventures, and public speaking. She has also been an angel investor in several tech companies.
Here’s a simple breakdown of how much she might earn:
| Time | Earnings Range (USD) |
|---|---|
| Per Year | $500,000 – $700,000 |
| Per Month | $40,000 – $58,000 |
| Per Day | $1,300 – $1,900 |
Her wealth primarily stems from her career in the tech industry. Esther worked at Twitter (now X), built her own companies, and often gets invited to speak at global conferences.
Career Journey
Esther didn’t start at the top. Her story is one of slow, steady, and bold steps.
- Early Startups: Esther began her tech career by co-founding Squad, a video chat app that gained popularity among teenagers. She believed in making people feel connected, even when far apart.
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“We wanted to make tech more human,” Esther once said about Squad.
- Acquired by Twitter: In 2020, Twitter bought Squad. Esther joined Twitter as part of the deal and quickly became a respected leader there.
- Leading Big Projects at Twitter: During Elon Musk’s takeover of Twitter in 2022, Esther stepped up to lead Twitter Blue and other monetization features. She worked day and night—literally sleeping in the office.
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“I didn’t do it for praise. I did it because I believed in what we were building,” Esther said in a public tweet that went viral.
- Exit from Twitter//XX /X/X/X: In 2023, after Elon Musk made several changes, Esther was let go along with many others. But she didn’t give up.
- Starting Fresh: After leaving X, Esther focused on speaking, investing in startups, and writing about her experiences. In 2024, she began working on a new AI-focused startup that’s still under wraps.
| Year | Milestone | Details |
|---|---|---|
| 2015 | Founded “Olive” | A mindfulness app and early tech project |
| 2018 | Co-founded “Squad” | Video-sharing app focused on Gen Z |
| 2020 | Squad acquired by Twitter | Joined Twitter’s Product team post-acquisition |
| 2022 | Led Twitter Blue under Elon Musk | Slept in the office; became a viral symbol of hustle |
| 2023 | Departed Twitter/X | Part of the mass layoffs after Elon’s takeover |
| 2024 | Launched a new AI-focused startup | Still in stealth mode |
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Education & Early Life
Esther Crawford was born on July 10, 1983, in Springfield, Missouri, USA. She grew up in a religious family and was homeschooled for many years. Her upbringing was strict, but it also made her curious about the world.
When she went to college, she studied Philosophy and Political Science at Oregon State University. Later, she earned a master’s degree in International Relations.
“I didn’t grow up thinking I’d be in tech. I just followed what interested me,” she said.
Her deep interest in people, ideas, and global issues enabled her to become an empathetic and strategic leader in the tech industry.
Family & Personal Life
Esther is married to Chris Crawford, who is also in the tech world. They have children and live in California.
Though her work has kept her in the spotlight, Esther values her privacy and family time. She frequently discusses work-life balance, particularly for mothers in the tech industry.
“Being a mom in tech isn’t easy. But it’s possible with support and clear priorities,” Esther once shared in an interview.
Esther also talks openly about her struggles growing up in a conservative home and how she had to unlearn some things to find her true self.
Business Net Worth
Squad, the app Esther co-founded, was acquired by Twitter in 2020. Although the exact sale amount wasn’t made public, it’s believed to be a multi-million-dollar deal that gave Esther her first significant financial success.
Her new startup, launched in 2024, is still in early stages, but investors are already excited. She’s using her experience to build tech that centers around people, not just profits.
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Fun Facts & Achievements
Here are some fun and inspiring things about Esther:
- Esther once worked as a YouTuber sharing life tips and tech insights.
- She’s fluent in English and speaks some Spanish.
- She’s been named one of LinkedIn’s Top Voices in Tech.
- Her story has been featured in major media like Forbes, Business Insider, and The New York Times.
- She’s known for her #SleepWhereYouWork photo, which became a symbol of hustle culture, for better or worse.
Social Media Presence
Want to follow Esther online? Here are her official pages:
| Platform | Username/Link | Followers (Approx.) |
|---|---|---|
| Twitter/X | @esthercrawford | 160K+ |
| @esthercrawford | 45K+ | |
| Esther Crawford | 100K+ |
She shares thoughts on tech, startups, personal growth, and work-life balance. Her posts are honest and often inspiring.
Final Thoughts
Esther Crawford’s net worth in 2025 isn’t just about money. It’s a reflection of her hard work, bold choices, and human-first mindset. From growing up in a strict household to becoming a well-known name in Silicon Valley, she proves that success can take many forms.
She’s not just a tech leader. She’s also a mother, a writer, and someone who believes in the power of people.
“Success is about more than climbing a ladder. It’s about lifting others up as you rise.” — Esther Crawford
Her journey teaches us that we don’t have to fit a mold to make a difference. With courage, creativity, and care for others, anyone can leave a mark.
Whether you’re dreaming of starting your own company or just trying to figure out your path, Esther’s story is a reminder: you don’t have to wait for permission to be great.
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