‘Sonic The Hedgehog’ Runs Up $3M In Thursday Night Previews

Paramount’s Sonic the Hedgehog acquired off to a strong begin Thursday night time, scoring $Three million from reveals that started at 5 PM at 3,150 places.

That quantity is similar as what DreamWorks Animation’s How you can Practice Your Dragon: The Hidden World made final February — a $3M Thursday off 6 PM showtimes — earlier than hovering to a $55M opening weekend. Different titles Sonic is being in comparison with off its previews embody Lego Batman ($2.2M, 5 PM previews, $53M opening), Lego Film 2 ($1.5M Four PM previews, $34.1M opening), and MGM/UAR’s animated The Addams Household ($1.25M Four PM previews, $30.3M opening). Monitoring and business estimates have a large projection on the four-day whole for Sonic: $40M-$50M.

After final weekend’s letdown with Warner Bros’ Birds of Prey coming in 37% below its projections with $33M, man, do theaters want successful this weekend. Working in all studios’ and exhibitors’ favor is the vacation break, with 21% Ok-12 colleges and 9% faculties off in the present day and 90% Ok-12 and 32% faculties out Monday for the Presidents Day vacation.

Sonic is at 65% contemporary on Rotten Tomatoes, which although decrease than it was yesterday nonetheless gained’t damage it as a result of it’s a household movie. Already there’s been a CinemaScore screening for the movie, with Sonic TV spots touting an A- grade. Sonic‘s PostTrak exits had been sturdy final night time with Four stars from basic audiences, Four stars from dad and mom, and 5 stars from children below 12. Of those that confirmed up, 60% had been basic viewers, 40% had been dad and mom and youngsters. Boys below 12 outnumbered ladies, 69%-31%. Particular suggest was 66% for basic audiences, 72% from dad and mom and 82% from children — all nice scores.

Lifelong followers of the Sega recreation are turning up carrying Sonic shirts, plentiful at Wednesday’s particular Los Angeles screening in addition to final night time’s 7 PM present on the Century Metropolis AMC which was offered out.


Common’s Issa Rae-LaKeith Stanfield romance film The {Photograph} earned $650,000 at 2,250 theaters final night time from reveals that started at 7 PM. The Stella Meghie-written and -directed movie is predicted to do between $12.5M-$15M over the four-day weekend. The pic expands to 2,516 theaters in the present day. RT is at 79% contemporary. {Photograph}‘s exits had been Three stars, a 49% particular suggest, with 51% females over 25, 31% males over 25 who had been pulled in on a date, 12% girls below 25 and seven% males below 25. Range demos had been 47% African Individuals, 33% Caucasians, 13% Hispanic, and 6% Asian.

Sony didn’t maintain previews final night time for Blumhouse’s characteristic tackle the hit 1980s ABC present Fantasy Island. The studio held last-minute previews fairly late: yesterday at 2 PM, and sadly that solely makes us extra suspicious concerning the $7M pic’s prospects right here for the weekend. Monitoring was lowered to $12M over the four-day body yesterday from $13M-$15M.


Searchlight additionally has the Will Ferrell-Julia Louis-Dreyfus comedy Downhill opening in the present day at 2,301 theaters. Previews had been held final night time (and we’re ready on them) as a result of PostTrak audiences didn’t just like the film with a half-star and low 19% particular suggest. Possibly as a result of it was the Farrell followers who confirmed up wanting one thing else, with guys over 25 at 46% (however additionally they introduced dates, with girls over 25 at 36%). Critics hated the remake of Power Majeure at 45% Rotten. The hoped-for opening is between $3.75M-$4.25M.

Birds of Prey ends the week with $42.1M at 4,236 places. The Harley Quinn film’s second four-day weekend is predicted to be round $23M-$25M, off 25%-30% from the pic’s three-day whole. If you happen to’re searching for the movie at your native cinema or on-line ticketing apps, it’s listed as Harley Quinn: Birds of Prey.

About the author

James Ashley

James Ashley is a 2006 graduate of De La Salle University in Manila, Philippines. After working over a decade as an additional writer at USA News, he decided to start his own news publication. He mainly focuses on technology, sports articles and editorials. He likes to listen to music and play chess in his free time.

Email: [email protected]

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